KedorCover Your Space · Flooring & cladding
Kedor launched with no audience, no leads and no one on the ground to close. We built all three: organic social people actually watch, Google + Meta ads that turn attention into qualified leads, and a regional agent network that turns leads into sales.
Kedor sells SPC flooring, decking and wall cladding — products people research for weeks and buy once. When we started, the brand was brand-new: no audience, no lead flow, and no sales network to follow up.
In building materials, trust is local. People want to see the product in a real home, and they want someone nearby to call. An ad account alone was never going to get Kedor to seven figures. It needed a system.
Instead of treating content, ads and sales as separate jobs, we built them as one loop — each part feeding the next.
Content homeowners and pros actually watch.
Search intent plus scroll-stopping video.
Routed by region the moment they arrive.
Local follow-up that closes the deal.
We built a steady stream of organic content that made Kedor feel like a brand people already knew: emotional home stories, creators explaining SPC flooring in plain words, real installations and seasonal campaigns.
Organic built the audience and the trust. Ads then put the best-performing pieces in front of the people most likely to buy — so every euro of media pushed content that was already proven.
We rebuilt Kedor's Google Ads account from scratch — new campaign architecture across Performance Max and Demand Gen, fresh creative, and a testing system that found 2 winning ads in week one. Meta ads ran alongside, retargeting the audience organic content was building.
At peak, a steady flow of real requests — not just clicks.
Cheaper leads from a clean, testable account structure.
Leads go cold fast. So we helped Kedor build a regional agent system: every request is routed to an agent in the customer's area, who can call, visit and quote while the interest is still hot. We also produced dedicated content to recruit and equip the dealer network.
From cozy seasonal campaigns to installation how-tos, every piece showed Kedor in a real space — then ran wherever Kedor's buyers spend time.
Brand content, organic channels and Google + Meta accounts built from scratch, ready to test.
Winning ads found in week one, then scaled — up to 100 qualified leads a day at 68% lower cost.
Regional agents turned lead flow into closed deals, region by region, past seven figures.
Organic content builds trust and shows what works. Ads put the proven winners in front of buyers at scale.
A clean Google Ads structure with a real testing system found winners in a week and cut cost per lead by 68%.
Routing every request to a local agent turned lead volume into revenue — fast, and region by region.
Grab a free 30-minute strategy call. We'll map the content, ads and sales loop that would get you to your first big milestone.